Course curriculum

  • 1

    Study Outline

    • What You Will Learn

  • 2

    Video Lectures

    • Introduction

    • What Email Marketing is all about

    • Why Email Marketing

    • Top 10 Email Marketing Automation Tools

    • Segmenting Your Email List

    • Writing Emails

    • Building Relationships

    • Right Time of Mailing

    • Frequency of Mailing

    • Track Your Success

    • Rinse and Repeat

    • The 10 Do's

    • The 10 Don'ts

    • Email Marketing Case Studies

    • Email Marketing as an IM